ARToRIAL is a series of experimental exhibits presenting edits as conceptual works from emerging & established fashion practitioners beyond season collections, runway presentations and fashion imagery.
We work with fashion practitioners who embrace a trans-disciplinary practice, driven by an experimental approach to communicate the process and message through immersive and site-specific works _ as opposed to the consumption of the garment as a product.
ARToRIAL edits are a performative communication to connect the designer, the wearer and the viewer on a deeper level. The edits are foremost experiential and editions are conceptually developed within the experience _ available for acquisition.
We are actively involved in our collaborations and the works we exhibit through extensive research and joint creative development, project funding research, production supervision, and placement of works in situ _ to ultimately help the artist and designer to expand their practice in new directions.